Hello, everyone! This is Top Talk Show, sponsored by China Daily Website, Lifestyle program. I’m Tian Xiaoxuan. Today we are honored to have world well-known stylist Ji Wenbo here. Host(A): Welcome to our program, Mr. Ji. Mr. Ji(B):Thank you! A: China has been experiencing a developing fashion for over thirty years. As one of the stylists of the first generation, could you give us a brief introduction of the development of men’s clothes over the past three decades? B: Three decades ago, the branding of men’s clothes hadn’t started, at that time, when I graduated with a fashion design major in 1981; China’s garment industry was dominated by the processing industry, only single products were sold in the mall. In 1981, I designed only one product - shirts. And the developed countries also mainly manufactured single shirts, leather garments and underwear. Now, three decades later, a great number of brands of men’s clothing pouring out, and are reaching international level. So to sum up, the three decades have seen a great transformation in China’s men’s clothing, the earliest of which started in Wenzhou. Then people from Wenzhou learned from other countries about workmanship, and design. Through their own studying and designing, they transformed China’s men’s clothing industry with western-style clothes as its featured products. I recalled during the Expo, brands of men’s clothing from Wenzhou also featured a western-style suit. In the early 1990s, men’s clothing from Wenzhou represented the brand image of China. Chinese people had a concept of men’s clothing thanks to Wen people’s wisdom and learning from foreign men’s clothing and the combination of the industrial chain between industries. Since then, other places like Suzhou and Guangzhou established cooperation with foreign brands, while Fujian also set up its own brand. At first they primarily managed the wholesale of single products, and then gradually they standardized their brand and special management styles. They even started their own stores and serial products. We could simply say that from the1980s to the 1990s was the starting stage, and from the1990s to the 2000, the half-mature stage. Afterwards, China’s men’s clothing too the right path as we now have our own market, our own brands and styles, and competition from other rivals. I remembered in 2002, in Beijing’s Expo, our brand image was widely recognized by experts in garment circles from home and abroad. They thought China’s men’s clothing was fully developed in design, workmanship, even brand image. In 2002, China’s men’s business clothing was first promoted; Lilang was among the earliest proponents. Their business clothing is popular even now, including other kinds of styles. From the 1980s through the 1990s, to 2000, from a processing industry to the mid 1990s, when Wen people began learning from foreign technologies and specialties and picking up the latest information, gradually, the men’s clothing market was formed. |